General Terms and Conditions
Last Updated: January 8, 2025
This Privacy Policy describes how Moderna Loft (the “Site,” “we,” “us,” or “our”) collects, uses, and shares your personal data when you visit, use our services, make a purchase at www.modernaloft.com (the “Site”), or otherwise interact with us regarding the Site (collectively, the “Services”). For the purposes of this Privacy Policy, “you” and “your” refer to you as the user of the Services, whether you are a customer, a website visitor, or another individual whose information we have collected under this Privacy Policy.
Please read this Privacy Policy carefully.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on the Site, update the “Last Updated” date, and take any other steps required under applicable law.
How We Collect and Use Your Personal Data
To provide the Services, we collect personal information about you from various sources, as set out below. The information we collect and use depends on your interactions with us.
In addition to the specific uses described below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.
What Personal Data We Collect
What type of personal data we obtain depends on your interactions with our Site and your use of our Services. When we use the term “personal data,” we mean data that identifies you, relates to you, describes you, or can be associated with you. The following sections outline the categories and specific types of personal data we collect.
Information We Collect Directly From You
Information you provide directly to us through our Services may include:
Contact Information: Includes your name, address, phone number, and email address.
Order Information: Includes your name, billing address, shipping address, payment confirmation, email address, and phone number.
Account Information: Includes your username, password, security questions, and other information used for account security.
Customer Support Information: Includes the information you choose to provide in your communications with us, for example, when you send us a message through the Services.
Some features of the Services may require you to provide certain information directly about yourself. You can choose not to provide this information, but you may not be able to use or access these features.
Information We Collect About Your Usage
We may also automatically collect certain information about your interaction with the Services (“Usage Data”). This may involve the use of cookies, pixels, and similar technologies (“Cookies”). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, network connection information, your IP address, and other information about your interaction with the Services.
Information We Obtain From Third Parties
Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:
Companies supporting our Site and Services, such as Shopify.
Our payment processors, which collect payment data (e.g., bank account, credit card, or debit card details, billing address) to process your payments, fulfill your orders, and deliver the products or services you requested, enabling us to perform the contract we have with you.
When you visit our Site, open or click on emails we send, or interact with our Services or advertisements, we or third parties we work with may automatically collect certain information using online tracking technologies, such as pixels, web beacons, software development kits, third-party libraries, and cookies.
Any information we obtain from third parties will be treated in accordance with this Privacy Policy. See also the section below, “Third-Party Websites and Links.”
How We Use Your Personal Data
Providing Products and Services: We use your personal data to deliver the Services under the agreement we have with you, including processing your payments, fulfilling your orders, sending you notifications related to your account, purchases, returns, exchanges, or other transactions, creating, maintaining, and otherwise managing your account, arranging shipping, facilitating returns and exchanges, and other features and functionalities related to your account. We may also enhance your shopping experience by enabling Shopify to match your account with other Shopify services you may want to use. In this case, Shopify processes your data as set forth in the Privacy Policy and the Consumer Privacy Policy.
Marketing and Advertising: We may use your personal data for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications via email, SMS, or mail, and showing you advertisements for products or services. This may involve using your personal data to better tailor the Services and advertisements on our Site and other websites.
Security and Fraud Prevention: We use your personal data to detect, investigate, or take action on potential fraudulent, unlawful, or malicious activities. If you choose to use the Services and register an account, you are responsible for keeping your account credentials secure. We strongly encourage you not to share your username, password, or other access credentials with anyone. If you believe your account has been compromised, contact us immediately.
Communications and Service Improvement: We use your personal data to provide customer support and improve our Services. This is in our legitimate interest to communicate with you, provide you with effective services, and maintain our business relationship with you.
Cookies
Like many other websites, we use cookies on our Site. Specific information about the cookies we use in connection with supporting our store through Shopify can be found at https://www.shopify.com/legal/cookies. We use cookies to support and improve our Site and Services (including remembering your actions and preferences), perform analytics, and gain insights into user interaction with the Services (in our legitimate interest to manage, improve, and optimize the Services). We may also allow third parties and service providers to use cookies on our Site to better tailor services, products, and advertising on our Site and other websites.
Most browsers automatically accept cookies by default, but you can configure your browser settings to delete or refuse cookies. Note that removing or blocking cookies may negatively affect your user experience and may cause some Services, including certain features and general functionality, to not work properly or become unavailable. Additionally, blocking cookies may not entirely prevent the ways in which we share information with third parties, such as our advertising partners.
How We Disclose Personal Data
Under certain circumstances, we may disclose your personal data to third parties for contractual performance, legitimate purposes, and other reasons under this Privacy Policy. Such circumstances may include:
With vendors or other third parties performing services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).
With business and marketing partners to provide services and show you advertisements. Our business and marketing partners will use your data in accordance with their own privacy statements.
When you direct us, request us, or otherwise consent to certain information being shared with third parties, such as to deliver products to you or through your use of social media widgets or login integrations, with your consent.
With our affiliates or otherwise within our group of companies, in our legitimate interests to run a successful business.
In connection with a business transaction, such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
We do not use or disclose sensitive personal data without your consent or for the purpose of inferring characteristics about you.
Third-Party Websites and Links
Our Site may contain links to websites or other online platforms operated by third parties. If you follow links to sites that are not affiliated with or controlled by us, it’s important that you review their privacy and security policies and other terms. We make no guarantees and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information contained on these sites. Information you provide in public or semi-public areas, including information you share on third-party social networks, may also be visible to other users of the Services and/or users of these third-party platforms without limitation as to its use by us or by any third party. The inclusion of such links on our Site does not imply endorsement of the content on such platforms or their owners or operators, except as stated in the Services.
Children’s Data
The Services are not intended for use by children, and we do not knowingly collect personal data from children. If you are the parent or guardian of a child who has provided us with personal data, you may contact us using the contact information below to request deletion.
To our knowledge as of the effective date of this Privacy Policy, we do not “share” or “sell” (as these terms are defined under applicable law) personal data of individuals under 16 years of age.
Security and Retention of Your Data
Please note that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” Additionally, data you send to us may not be secure during transmission. We encourage you to use secure channels to communicate sensitive or confidential information to us.
How long we retain your personal data depends on various factors, including whether we need the data to maintain your account, to provide the Services, to comply with legal obligations, to resolve disputes, or to meet other applicable contracts and policies.
Your Rights
Depending on where you live, you may have some or all of the following rights regarding your personal data. However, these rights are not absolute and may only apply in certain circumstances, and in some cases, we may deny your request as permitted by law.
Right to Access/Know: You may have the right to request access to the personal data we hold about you, including details on how we use and share your data.
Right to Deletion: You may have the right to request that we delete the personal data we hold about you.
Right to Correction: You may have the right to request that we correct inaccurate personal data we hold about you.
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Right to Portability:** Under certain circumstances and with certain exceptions, you may have the right to receive a copy of the personal data we hold about you and to request that we transfer it to a third party.
Right to Opt-Out of Sales, Sharing, or Targeted Advertising: You may have the right to request that we do not “sell” or “share” your personal data, or that we cease processing your personal data for purposes considered “targeted advertising,” as defined by applicable privacy laws.
Restriction of Processing: You may have the right to ask us to stop or restrict processing of your personal data.
Withdrawal of Consent: Where we rely on your consent to process your personal data, you may have the right to withdraw that consent.
Appeal: You may have the right to appeal our decision if we refuse to process your request. You can do so by responding directly to our denial.
Manage Communication Preferences: We may send you promotional emails, and you can opt out at any time by using the unsubscribe option included in the emails we send you. If you unsubscribe, we may still send you non-promotional emails, such as those related to your account or orders you have placed.
You can exercise any of these rights where indicated on our Site or by contacting us at the contact information below.
We will not discriminate against you for exercising any of these rights. We may need to collect information from you in order to verify your identity, such as your email address or account information, before we provide a substantive response to the request. In accordance with applicable law, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before we accept such a request from an authorized agent, we will require the agent to provide proof of their authority to act on your behalf, and we may require you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.
Complaints
If you have complaints about how we process your personal data, you can contact us at the contact information below. If you are not satisfied with our response to your complaint, you may, depending on where you live, have the right to appeal our decision by contacting us at the contact information below, or to lodge your complaint with your local data protection authority. For the EEA, you can find a list of the relevant supervisory data protection authorities here.
International Users
Please be aware that we may transfer, store, and process your personal data outside the country where you live. Your personal data is also processed by staff and third-party service providers and partners in these countries.
If we transfer your personal data outside Europe, we rely on recognized transfer mechanisms such as the European Commission’s model contract clauses, or equivalent contracts issued by the relevant competent authority in the UK, where relevant, unless the data is transferred to a country that has been determined to provide an adequate level of protection.
Contact
If you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please contact us at info@modernaloft.com or at RM 509, 5/F THE CLOUD 111 TUNG CHAU ST TAI KOK TSUI HONG KONG
In accordance with applicable data protection law and unless expressly stated otherwise, we are the controller of your personal data.
Contact Information:
Phone: +447426130474
Email: info@modernaloft.com
Company name: Producten Koning Limited
Registration number: 77648877
Company address: RM 509, 5/F THE CLOUD 111
TUNG CHAU ST TAI KOK TSUI
HONG KONGVAT Number: NL004003422B22
Office Hours: Monday to Friday, 10:00 AM - 5:00 PM